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becky@beckywalshmarketing.co.uk

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Promec Dental

Leading UK dentistry supplier

Established complete new brand, look & feel

Copywriting & content management

Event & exhibition consultancy

Suite of printed support materials

Becky Walsh Marketing Promec brand.jpg

The brief: To initiate proactive marketing activities for the first time in 15 years in order to raise the profile of Promec Dental alongside much larger companies & competitors in their marketplace.

 

The client: A leading UK supplier of dental equipment and cabinetry with an outstanding reputation for exceptional customer service and a long-standing heritage in the dental industry.

 

Delivery:

  • Development of a new Promec brand and set of brand values

  • Complete rebuild of existing website including full copywriting service

  • Management of the design of new print collateral including business cards, and stationery

  • Development with the MD of an industry first – a modular, interactive client folder that delivered the initial proposal, CAD drawings and costings and could then be used as a business resource for the ongoing management of their Promec equipment once installed in the dental surgery

  • Sourcing and design of new staff uniforms

  • Marketing consultancy and support for a range of dental industry events

  • Development of PR opportunities with industry magazines & dental surgery groups

  • Built on, & increased the excellent reputation of Promec as an even more significant and professional player within the dental industry

Ability not to just to talk or dream, but to action the ideas