I'm someone who takes marketing ideas and turns them into practical activities that win new business.
what I do
I work with lots of different types of business, both big and small. Nearly all my customers come from word of mouth, which I believe says a lot about my reputation for delivering what I promise.
I’m an independent consultant that can see new opportunities for your business, take charge of your marketing and make things happen, not just come up with pretty pictures and vague ideas.
My knowledge and experience of marketing stretches across food, wine, charities, sailing, dentistry, telecommunications, property, construction, leisure, retail, travel, antiques and sports and it keeps on growing.
If you'd like me to work with you or your business, you can buy a few hours, a few days or regular ongoing consultancy from me, it’s completely flexible and up to you.
These are the marketing services I offer, drop me an email if you’d like to find out more.
The beauty of a marketing consultant is that they can help get the best out of your marketing and PR whilst you concentrate on running your business. You might never have done any marketing and don’t know where to start or you might already be spending money on marketing but not seeing results. Either way, I can help guide and advise you to make this work a whole lot better.
In order to get the most out of your marketing, you need to understand a few things first. In simple terms, what it is you’re selling, who your customers are and what makes them tick. I’ll help pull that information from you and your team and turn it into a really useful document that you can use to make sound marketing and business decisions. Of course, there’s more to it than that but the strategy is what focuses you on how to make your marketing work.
I’m a big believer in thinking big. Let’s assume for a moment that we have limitless resources, time and money to put into our marketing activities. We plan them all out – from direct mail to social media, networking, events, advertising and much more. Then we review them together, refine the plan into something realistic that works for you, your business and your budget and make it happen.
Now you have your strategy document and your marketing plan, you’ll need some marketing do-ers; from creatives to web guys, PR specialists to photographers. I’ll help you find these people (the ones that suit you and your pockets) and put them to work. I’ll get the best out of them for your business and also save you the management hassle.
Sometimes seeing your business objectively is incredibly difficult, as you live and breathe it all day, every day. I can help you take a step back and work out what the priorities are, both now and for the future. With 23 years business experience including managing three ventures of my own, I can use that skill base to guide you in making wise decisions for you, your team & your organisation.
I’m Becky Walsh, a marketing consultant with 23 years business experience and a whole lot besides. I’ve worked with everyone from plcs and start ups, to charities and family businesses. I know how to make your marketing really effective.
For the last 15 years I’ve been working as a marketing consultant with a wide range of organisations including an award-winning London design agency, an international strategic marketing consultancy, a Middle Eastern cancer foundation, a global training & development business and a small African HIV sports development charity.
I worked in the international marine industry for a long time and to add diversity to my profile, have also owned and run my own profitable restaurant, developed a brand and marketed a gardening service in North London, have my wine exams, worked with a leading women in business network, done a Bordeaux harvest, learnt to cook in NZ and have worked in six countries including three years in Saudi Arabia.
I studied business and languages at uni, majoring in marketing.
What this really all means is that I know what it’s like to run your own business, how to get the most out of marketing at both ends of the budget spectrum, what to look out for along the way and how to raise your profile, build a brand and make you more money.
I did say I think differently for a marketing consultant.
I can see new opportunities for your business, take charge of your marketing and make things happen.
"Becky has been absolutely fantastic for my business. Her enthusiasm, efficiency and energy is truly remarkable."